Looking for this week's Coles and Woolworths gift card offers? Every Wednesday, Australia's major supermarket chains launch new promotions on gift cards, usually offering bonus Flybuys Points or Everyday Rewards Points.
With Everyday Rewards converting to Qantas Points, and Flybuys transferring to Velocity Points, these weekly promotions are an easy way to boost your frequent flyer balance from everyday spending.
Some deals are so popular that frequent flyers are practically camped outside the supermarket before doors open, ready to battle it out over a plastic rectangle. With promotions regularly featuring Apple, Uber, TCN, and Ultimate, it's easy to see why. Prepaid Visa and Mastercard gift cards are also highly sought after, as they can be used almost anywhere and often sell out quickly once a promotion begins.
Let’s dive into the latest gift card bonus points offers from Woolworths and Coles. Be sure to check back regularly, as this article is updated frequently with the newest gift card bonus points promotions.
TIP
When purchasing gift cards, always check for signs of tampering. Gift card scams are becoming increasingly common. Be sure to inspect the packaging carefully never buy cards that appear damaged, opened or altered.
Current Supermarket Gift Card Offers
Woolworths: bad offer
Woolworths is offering 10x Everyday Rewards Points on $50 and $100 Mastercard gift cards purchased in-store. At first glance, this offer might seem tempting, but it’s actually a pretty bad deal.
Woolworths previously included variable-load prepaid cards in these promotions, which made them more attractive. However, recent offers have been restricted to the fixed-value cards.
The maximum reward is 1,000 Everyday Rewards Points on a $100 gift card, equivalent to $5 off a future Woolworths shop. However, as this gift card attracts a $5.95 purchase fee, you will lose money on every one you buy.
- Offer valid from 16 to 22 September 2026
- 5 card limit per member
- Available in-store at Woolworths with no activation required
Coles: no bonus points
Unfortunately, Coles will not offer bonus Flybuys Points on gift cards this week. They are instead running a 20% discount on Nintendo eShop gift cards.
How To Maximise Weekly Supermarket Gift Card Offers
Weekly gift card promotions are one of the easiest ways to earn extra frequent flyer points from purchases you were already planning to make. Instead of paying a retailer directly, you can first purchase a gift card from Coles or Woolworths while it's on promotion. You then use that gift card to pay for your purchase as normal.
This effectively allows you to double-dip. As well as earning points from paying for the gift card at the supermarket with a points-earning credit card, you'll also earn bonus points from the gift card promotion itself.
For example, if you were planning to buy a $2,199 Apple MacBook, you could first purchase Apple Gift Cards during a 20x Everyday Rewards promotion and then use those gift cards to pay at Apple. You would earn 43,980 Everyday Rewards Points, equivalent to 21,990 Qantas Points.
That is enough Qantas Points to book a short domestic flight in Qantas business class like Sydney to Melbourne or Brisbane. In economy, it's enough for a return trip!
The end result is exactly the same purchase, but with thousands of bonus points earned along the way. The key is to only purchase gift cards for spending you were already planning to make, as buying gift cards purely to earn points is rarely worthwhile.
Common Mistakes To Avoid
While supermarket gift card promotions can offer excellent value, there are a few common mistakes to avoid.
Buying gift cards you don't need: The biggest mistake is purchasing gift cards purely to earn points. The best promotions are those that help you earn rewards on spending you were already planning to make.
Ignoring activation fees: Many prepaid Visa and Mastercard gift cards attract purchase fees. Always factor these costs into your calculations, as they will reduce or even eliminate the value of a promotion.
Not checking for tampering: Gift card scams are unfortunately quite common. This is especially the case for Apple gift cards. Before purchasing, inspect the packaging for signs of tampering and never buy cards that appear damaged, opened or altered.
Forgetting expiry dates and conditions: While many gift cards have long validity periods, it's still important to check expiry dates and any restrictions on where the card can be used.
Assuming every promotion is a good deal: Not all gift card offers are worth pursuing. Before purchasing, consider the value of the points or discount being offered and compare it against any fees or limitations that may apply.
Frequently Asked Questions
Most gift card promotions at Coles and Woolworths begin on Wednesdays and run for one week. As some promotions may start or finish on different dates, it is always best practice to check the offer terms and conditions.
They can be an excellent way to earn extra points or save money, provided you're purchasing gift cards for spending you were already planning to make.
Some of the most frequently featured gift cards include Apple, Uber, TCN, Ultimate, Visa and Mastercard gift cards. Participating brands vary from week to week.
Yes. Popular promotions, particularly those involving Apple and prepaid gift cards, can sell out quickly at some stores. Shopping early in the promotion period often provides the best chance of finding stock.
